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Thursday, April 5, 2012
Pulse Adds 20 Titles From Popular Science Publisher Bonnier To Its Reading Stream, Its Biggest Launch Yet
In the landgrab among reading apps that aggregate content to make it more accessible on tablets and smartphones, one of the early movers, Pulse, is today announcing a deal with magazine publisher Bonnier that will give its offering a significant boost. Bonnier is adding 20 titles from its special-interest magazine portfolio to the Pulse reading stream, including titles like Field and Stream, Parenting, Saveur, Scuba Diving, Skiing and Sound + Vision. Pulse, which already had some 300 content partners on its platform, says the Bonnier deal is its biggest yet.
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